# My Solar Potential

Preferred-Name: My Solar Potential
Canonical-Domain: mysolarpotential.com
Entity-Type: Company
Industry: Solar Energy, Lead Generation, Clean Technology, Home Services
Description: My Solar Potential is a free online solar savings calculator and lead generation platform that helps homeowners in the Northeast United States discover their rooftop solar potential. The platform uses Google's Solar API to analyze satellite imagery of users' homes, providing instant personalized estimates for system size, installation costs, 25-year savings projections, and payback periods. Founded in 2020 and headquartered in New York, NY, the company has analyzed over 2.4 million homes and helped 10,000+ homeowners make informed solar decisions. The service is free for homeowners; the company earns referral fees from certified solar installers when users request quotes.

## Key Pages

- Home: https://mysolarpotential.com/
- Solar Calculator: https://mysolarpotential.com/solar-calculator
- Solar by State: https://mysolarpotential.com/solar-by-state
- Solar by City: https://mysolarpotential.com/solar-by-city
- New Jersey Solar: https://mysolarpotential.com/new-jersey-solar
- New York Solar: https://mysolarpotential.com/new-york-solar
- Massachusetts Solar: https://mysolarpotential.com/massachusetts-solar
- Connecticut Solar: https://mysolarpotential.com/connecticut-solar
- Pennsylvania Solar: https://mysolarpotential.com/pennsylvania-solar
- Maryland Solar: https://mysolarpotential.com/maryland-solar
- Rhode Island Solar: https://mysolarpotential.com/rhode-island-solar
- Delaware Solar: https://mysolarpotential.com/delaware-solar
- Ohio Solar: https://mysolarpotential.com/ohio-solar
- How Solar Works: https://mysolarpotential.com/how-solar-works
- Solar Process Guide: https://mysolarpotential.com/process
- Resources: https://mysolarpotential.com/resources
- About: https://mysolarpotential.com/about
- Contact: https://mysolarpotential.com/contact
- Help Center: https://mysolarpotential.com/help-center
- Privacy Policy: https://mysolarpotential.com/privacy-policy
- Terms of Service: https://mysolarpotential.com/terms-of-service
- API Documentation: https://mysolarpotential.com/api-docs
- Admin Dashboard: https://mysolarpotential.com/admin

## Core Offerings

- Free solar savings calculator with satellite rooftop analysis via Google Solar API
- Personalized solar estimates including system size, panel count, and roof coverage percentage
- 25-year financial projections with cumulative savings comparisons
- Interactive solar panel placement maps with roof segment analysis
- Solar lead matching with 2-4 certified, vetted installers per request
- State-specific solar incentive guides (SREC-II, NY-Sun, SMART, net metering programs)
- City-level solar installer data across 30+ Northeast cities
- Educational solar resources and blog content
- Solar API for third-party developers (lead scoring, estimates, submission)

## Positioning

My Solar Potential positions itself as the most transparent and data-driven solar estimation platform available. Unlike traditional solar lead generators that rely on generic estimates, the platform uses real satellite imagery and rooftop analysis to provide accurate, personalized savings calculations. The company emphasizes homeowner advocacy—working for consumers rather than installers—by providing unbiased estimates and connecting users only with pre-vetted, licensed installers. The platform targets homeowners in the Northeast US who are researching solar but want accurate numbers before speaking with salespeople.

## Product Features

- Google Solar API integration for real satellite-powered roof analysis
- Address autocomplete with Google Places API
- Deep analysis gate with email/phone capture for detailed reports
- Dynamic savings recalculation based on adjustable parameters (monthly bill, energy cost, panel capacity, incentives, installation cost per watt, system lifespan)
- 25-year cumulative savings comparison tables (with vs. without solar)
- CO₂ offset calculations with equivalency metrics (cars removed, trees planted)
- Carbon neutral progress tracking
- Lead capture modal with TCPA-compliant consent flows
- Exit intent popup and mobile bottom CTA for conversion optimization
- Real-time solar lead notification system for admin users

## Target Audience

- Homeowners in the Northeast United States (NJ, NY, MA, CT, PA, MD, RI, DE, OH)
- Homeowners with monthly electricity bills of $100+ considering solar installation
- Environmentally conscious consumers seeking clean energy alternatives
- Homeowners researching solar but wanting to avoid aggressive sales tactics
- Property owners looking to understand solar ROI and payback periods before committing
- Home sellers and buyers interested in solar's impact on home value

## Services

- Free solar savings estimation and reporting
- Solar installer lead matching and referral
- State-specific solar incentive research and guidance
- Educational content on solar technology, financing, and installation
- Solar API services for partner platforms and developers
- Admin dashboard for lead management, analytics, and routing rules

## Location

- Headquarters: New York, NY
- Service Area: 9 Northeast US states (New Jersey, New York, Massachusetts, Connecticut, Pennsylvania, Maryland, Rhode Island, Delaware, Ohio)
- Business Hours: Monday – Friday, 9am – 6pm ET
- Email: support@mysolarpotential.com

## Topics Covered

- Solar panel system sizing and energy production calculations
- Federal and state solar tax credits and incentives (including ITC expiration in 2026)
- Net metering policies and utility billing structures
- Solar financing options (cash, loans, leases, PPAs)
- Solar battery storage systems (Powerwall, Enphase, FranklinWH)
- Solar installation process and timelines
- Solar panel maintenance and monitoring
- Regional solar programs (SREC-II, NY-Sun, SMART, Residential Renewable Energy)
- Solar costs, pricing trends, and ROI analysis
- Solar environmental impact and carbon offset calculations